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Commercial Insurance ·

Artificial Intelligence

Artificial Intelligence Insurance

Specialized coverage for the liability exposures that standard tech policies were never designed to address: algorithmic risk, training data disputes, and AI-generated output claims.

Your AI systems create risk profiles that most insurance programs haven't caught up to.

We build coverage around your actual operations, not a generic tech-company template.

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Why This Requires Expertise

Why AI Risk Demands a Specialist Broker

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The standard tech E&O or general liability policy was not written with artificial intelligence in mind, and that gap is material. When your business builds, deploys, or depends on AI systems, your liability profile includes exposures most generalist brokers have never placed: claims arising from erroneous AI-generated outputs, intellectual property disputes over training data, regulatory scrutiny under emerging federal and state AI oversight frameworks, and cyber risk amplified by the attack surface of large language model infrastructure.

Algorithmic liability, the exposure that arises when an AI model's decision or recommendation causes harm, requires both technical fluency and established carrier relationships to place correctly. A broker without that fluency will default to a policy form designed for a different risk entirely, leaving you exposed at precisely the moment coverage matters most.

Does standard business insurance cover AI liability? In most cases, no, and the exclusions are rarely obvious until a claim is filed. Simpson | McCrady has spent over 100 years navigating the insurance implications of emerging industries and complex risk categories. We approach AI the same way we have approached every novel exposure our clients have faced: with rigorous risk analysis, direct carrier advocacy, and a program built around your actual operations.

What We Cover

Coverage Built for AI Companies

Technology Errors & Omissions (Tech E&O)

Technology E&O covers claims arising from errors, failures, or inadequate performance of your AI products or services, including losses a client attributes to an AI-generated recommendation, output, or decision. Standard professional liability forms routinely exclude AI-specific failure modes; this coverage is structured to close that gap.

Algorithmic Liability Coverage

Algorithmic liability coverage addresses third-party claims that your AI model's outputs (predictions, classifications, recommendations, or automated decisions) caused financial harm, discrimination, or physical injury. This is among the most rapidly evolving coverage categories in commercial insurance, and policy language varies significantly across carriers. A broker who cannot read those differences will not catch the one that matters.

Cyber Liability Insurance

AI infrastructure expands your cyber attack surface in ways conventional cyber policies may not fully address, from prompt injection attacks against large language models to data poisoning of training sets. Our cyber placements for AI companies are structured to reflect the actual threat profile of model-dependent operations, not a legacy IT security template.

Intellectual Property Coverage

Intellectual property coverage protects against infringement claims arising from AI training data, model outputs, and generated content, an exposure that has produced significant litigation as copyright law struggles to keep pace with generative AI. This coverage is relevant for any business whose AI systems ingest, synthesize, or reproduce third-party material.

Product Liability for AI Systems

When an AI-powered product causes physical harm or property damage (an autonomous system, a medical diagnostic tool, a safety-critical recommendation engine), product liability coverage must account for the distributed, probabilistic nature of AI decision-making. Standard product liability forms often leave AI companies underinsured in this area.

Directors & Officers (D&O) Liability

As regulatory scrutiny of AI governance intensifies at the federal and state level, D&O exposure for AI company leadership is growing. Coverage should address securities claims, regulatory investigations, and shareholder actions tied to AI risk disclosures, governance failures, or compliance shortfalls under emerging AI oversight frameworks.

General Liability

A commercial general liability policy establishes baseline bodily injury and property damage coverage for your operations. For AI companies, this policy must be reviewed alongside your Tech E&O and product liability coverage to identify gaps created by AI-specific exclusions now appearing with increasing frequency in standard GL forms.

Employment Practices Liability

AI-assisted hiring, performance management, and workforce decisions carry discrimination and bias risk that has drawn regulatory and private-plaintiff attention across multiple jurisdictions. Employment practices liability coverage protects against claims arising from AI-influenced employment decisions, an exposure many AI-adjacent businesses overlook until a claim arrives.

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Our Approach

A Specialist Broker for AI Risk, Not a Generalist with a Checklist

Most brokers approach an AI company the same way they approach any technology client: pull a standard Tech E&O form, attach a cyber endorsement, and call it a program. That approach leaves material gaps, and middle-market AI companies are the ones who find them at claim time.

When Simpson | McCrady takes on an AI company as a client, we begin with a detailed risk assessment of how your business actually creates and deploys AI: the models you train, the data you use, the decisions your systems influence, and the regulatory environment you operate in. That assessment drives carrier selection. Because we are an independent broker with established relationships across the specialty markets that write AI risk, we approach the carriers best positioned to understand your specific exposure rather than defaulting to whoever has a form available.

Why does an AI company need a specialist broker rather than a direct carrier or a generalist? Because AI liability is not a product line any single carrier has fully mapped. It requires an advocate who can read policy language across multiple markets, identify exclusions before you sign, and negotiate terms that reflect your actual operations. Throughout the policy lifecycle (initial placement, renewal, and when it matters most, through a claim), we serve as your advocate, not the carrier's.

For middle-market AI companies in Pittsburgh and across the Mid-Atlantic region, that kind of hands-on advisory relationship is rarely available from a national firm built for enterprise procurement. At Simpson | McCrady, it is how we work with every client.

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Firm Credentials

The Depth Behind Your Coverage

100+
Years in Business
$20B+
In Insured Assets
5,000+
Clients Served
Pittsburgh
Rooted Here. Placed Nationally.

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Speak With an Advisor

Artificial Intelligence

Coverage Specialist

One straightforward conversation is all it takes to understand where your coverage stands, and where it should be. Protecting Tomorrow Today.

Prefer to call? 412-261-2222 · info@simpson-mccrady.com

Prefer to talk? 412-261-2222

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